Search Engine Optimisation

Often abbreviated to SEO, we specialise in Search Engine Optimisation in Preston and Blackpool.  SEO is a long term, low cost investment to improve your rankings in search engine results.

Search engine optimisation (SEO)

Organic Search Engine Optimisation

Organic search results are developed naturally from the content on your page, which is the key to reaching the first pages of the major search engines.

Organic search results are developed naturally from the content on your page, which is the key to reaching the first pages of the major search engines.

What is Search Engine Optimisation?

and is it something I should be doing?

“Search engine optimisation (SEO) is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page” — Wikipedia

If you want to rank on the first pages of search engine results you should have a digital marketing strategy that includes search engine optimisation.

Search Engine Optimisation is a low cost, long term investment used to grow your rankings in the search engines.  It’s often packaged alongside other Digital Marketing solutions.

The good news is that most people have already done some SEO without even realising it and perhaps now is the perfect time for you to take it a step further and bring in a professional?

Would you like a FREE SEO audit?

If you are a business in our local area of Preston and Blackpool

We’ll conduct an SEO audit on your website and show you ways that you can improve your own SEO rankings.

Organic Search Results

Organic? - what does that really mean?

Organic search engine results are often displayed in search listings directly below the first set of paid advertisements – they offer the highest chance that they will match the users search.

“An organic search result is something that has developed naturally from the content on your page.”

This is why visitors who find your site through organic results are often considered a higher prospect because they have already searched for the content that you provide.

More about organic search results?

Improving your Search Engine Optimisation

By using target keywords within your content

Norman Luke Web Design intro image
How can this improve my SEO?

Starting with in-depth keyword research we’ll discover what terms are being searched for that are relevant to your business.

For existing businesses, we’ll conduct a thorough search of your own online presence, including your existing content, your social media or Google profiles including your backlinks and more.

We’ll also identify any unexploited opportunities that we may be able to take advantage of and optimise your content to rank higher based on these content driven results.

If it sounds like this may help you, get in touch and let’s come up with a plan to increase your traffic.

geographic Search engine optimisation

Using SEO for Local Search Rankings

Choosing the right keywords to focus on can raise your local ranking.

Using a combination of search engine optimisation, content creation and other search ranking factors, you’ll see an improvement in the quality and quantity of your rankings and leads.

“Local search engine optimisation is an incredibly effective way to market your local business online to customers searching for your services in your area.”

With all digital marketing work we provide, we’ll monitor and adjust your SEO campaign regularly to ensure you see an improvement in your rankings and give you the best return on your investment.

Specialists in LOCAL SEO

Local search engine optimisation focuses on optimising your content to rank for keywords that include your geographic location.

Using local search traffic to promote your products and services to customers at the exact time they’re looking for them.